From the Charles Owen (a helmet maker) website:
The aim of the International Helmet Awareness
Day is to educate as many equestrians as possible about helmet and
safety awareness through a global equestrian retailer network. It is
also a great opportunity to discuss correct helmet fit, when to replace a
helmet, concussions, and how a helmet protects your head in the event
of an accident.
In addition to safety education, International
Helmet Awareness Day allows retailers to offer attractive pricing to
encourage riders to purchase their first helmet, replace an old one that
has been in an accident or doesn't fit properly, or simply update their
look.
Riders4Helmets is a non-profit helmet awareness
group based in the US founded as a result of International Dressage
rider Courtney King-Dye's traumatic brain injury incurred while riding
without a helmet. The mission of this group is to educate equestrians
on the basic facts of wearing a helmet and to promote the helmet wearing
campaign on an international level by involving leading equestrians in
various disciplines that hopefully encourage an increased use of
helmets. Riders4Helmets also provide important links/resources to enable
riders to become further educated on the importance of wearing a
helmet.
Charles Owen is proud
to continue our partnership in to 2014 with Riders4Helmets, we look
forward to another successful International Helmet Awareness day and the
continued growth of helmet safety awareness.
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